Seems like software company execs are getting into the book-writing business. A few months ago, Jason Fried and David Heinemeier Hansson of 37Signals came out with Rework, a punchy book of counter-intuitive, short essays on how to get things done in your entrepreneurial business. Now comes Conquer the Chaos: How to Grow a Successful Small Business without Going Crazy by Infusionsoft executives Clate Mask and Scott Martineau. For me, Rework is a vastly better book — the founders seem much more in tune with the scrappier, bootstrapped way startups roll these days. Chaos comes from two guys who admirably mortgaged everything, endured not making payroll and dancing around the bill-collectors before things started going their way. I think their story and model of getting started was perfect five years ago, but now that there’s no one to borrow from and you can’t go into hock even if you want to, their perspective seem less relevant. Read more…
Entries tagged with “entrepreneurship”.
06
An Old School Approach to Conquering Entrepreneurial Challenges
Posted by Mitchell York under Small Business Management
22
Patti, The Indispensable Deli Owner
Posted by Mitchell York under Small Business Management

I was five minutes early for the train into Manhattan this morning so I crossed the street to stop into the deli. The place has changed owners over the years. First it was the Pot Belly Deli, then Brooklyn Paul’s Deli, now it’s Patti’s Deli.
Patti greeted me warmly, “Hi, young man.” I like her already! I asked for a whole wheat bagel, and she dug around the big bag of bagels delivered earlier in the morning. “We always get one whole wheat.” Read more…
02
Lessons Learned from Small Businesses that Died
Posted by Mitchell York under Small Business Management
The New York Times has a sad story on seven small businesses that shut their doors in 2009. The owners were brave enough to talk about what went wrong and offer up valuable lessons for all small business owners:
- A 12-year-old concierge service that peaked at $2.5 million in revenue fell to $80,000 in 2009 and closed its doors. The owner reflected that she should have sold the company when it was flying high, and in fact had interest from buyers.The lesson: When you’re in a business that is dependent on the economic cycle and not recession-resistant, look to sell when times are flush, or diversify. Read more…
22
5 Key Lessons for Succeeding in an Online Business
Posted by Mitchell York under Small Business Management
To the tens of thousands of potential entrepreneurs interested in starting an online business, there are lessons aplenty to be learned from Paperlesspost.com.
The roughly one-year-old New York-based company allows consumers to send elegantly designed virtual invitations and greeting cards through email and keep track of responses. In itself, that doesn’t sound so gee-whiz. And it’s not. The barriers to entry in this market are almost non-existent and the competition is considerable. Aside from Evite, the granddaddy of online invitations (and acting its age), there are online companies like Smilebox.com, MyPunchBowl.com and Socializr.com that are in the online invitations business, not counting the greeting card companies that have online tools for virtual card-sending.
Paperlesspost.com, whose customers sent about 1 million email cards in the company’s first year from November 2008 to November 2009, sent another million in the single month after that, according to James Hirschfeld, 23, who co-founded the company with his sister, Alexa, 25. That’s a hockey stick growth chart to be reckoned with. The company gives consumers 25 free “stamps” when they open an account, then charges them from $5 for 40 stamps to $25 for 500 stamps. The company is private and doesn’t reveal its revenues, but if it mailed 1 million e-cards in a month, it could have seen revenue for the month of $50,000+.
So what are some of the tips you should pay attention to about this blossoming company? Read more…
20
A 12-Month Strategic Plan in One Hour
Posted by Mitchell York under Small Business Management
As you prepare your business for the next year, how do you make sure it isn’t a rerun of the past year? Even if this year was a great one for you, there’s no reason to do things the same way, and you’ll probably want to take your small business in some new directions. Maybe you’ll fix some nagging problems, or finally seize on an opportunity that’s been there for a while but you haven’t gotten around to tackling. Read more…
10
Who Are Better Entrepreneurs: Millennials or Boomers?
Posted by Mitchell York under Small Business Management
Which demographic group has a lock on entrepreneurship? Is it the Gen-Y/Millennials, which has grown up with social media, group dating and an ability to leverage technology and get products launched fast? Or it the Baby Boomers, who are graduating for corporate life and taking the lessons of decades as they invest their equity in themselves? The answer is “Yes.”
The New York Times today checked in on Ernie and Maggie Doud, a middle-aged Missouri couple it had profile about two years ago. A decade ago, the Douds started a company to cure dog breath (in dogs, not people) so they could live more happily with their own mutt. They came up with a kind of doggie Altoid called “Greenies” (maybe Major League Baseball could be a customer?) and sold it to Mars Inc. in 2006 for “a small fortune.” Since then they’ve started 12 other companies. Judging from the photo of them in the Times, I’d say they’re in their mid-60s. And they look very, very happy. Read more….
06
7 Key Factors for Successful Entrepreneurship
Posted by Mitchell York under Small Business Management
When it comes to research on entrepreneurship, few organizations do more of it than the Kauffman Foundation. For a just-released study called Making a Successful Entrepreneur, Kauffman surveyed 549 company founders of successful businesses in high-growth industries to determine the factors that influence the success or failure of startups. The key success factors, it turns out, are “prior work experience, learning from previous successes and failures, a strong management team and good fortune.” Read more….
07
Twenty-Somethings: Too Young to Start a Business?
Posted by Mitchell York under Franchising, Small Business Management
Should young people in their Thirties or even Twenties buy franchises?
The Wall Street Journal reported recently that franchisors are targeting young franchisees to replace the old fogeys Baby Boomers who are nearing retirement age. The thinking is that younger franchise buyers, if they can raise the capital, will have have more energy and a fresh vantage point from which to attack a business plan. The naysayers include franchise experts like The Franchise King of Ohio, a franchise broker, who says to the youngsters:
“You just don”t have enough business management experience under your belt, yet. You have not enough stress yet. You have not experienced enough in the business world. It’s nothing personal.”
Wow! What’s that about? My feeling is: bring ‘em on! I think young entrepreneurs are amazing. In my own franchise network, there are “kids” like Claudia and Rodney, a wonderful couple in their Twenties, who are tearing it up selling smoothies and leaving no stone unturned looking for new business. In my coaching practice, I have thirty-and-younger clients who are smarter, more aggressive, and more resilient than you’d think given their years. When I was a bit younger, at 42, I was president of a company whose CEO was around 28. He sold the company for $750 million a few years later. I worked for another 20-something who’s promotional products company is now doing $25 million+ a year in sales. And have you read the Crains NY Business Top Entrepreneurs list? Look at those pictures–some of those guys (and gals) don’t look like they shave yet. And remember Bill Gates and Michael Dell–both started their businesses in their dorm rooms.
Whether a young man or woman starts a franchise business or some other type of business isn’t the point. Younger people (I’m 52 now, so I think I can say this with some authority) have a view of the world that is entirely different from the Boomer generation. They are less patient, more collaborative, less hierarchical, as a rule less materialistic, more environmentally conscious and in many other ways a breed apart. So sorry fellow old timers, you can no longer credibly say that the youngins can’t do it bigger, better, faster and cheaper than wise old you.
23
For Aliza Sherman, Entrepreneurship Began Staring at the Barrel of a Gun
Posted by Mitchell York under Interviews
Aliza Sherman is one of the true pioneers of Web marketing and journalism. She launched one of the very first Internet services companies, Cybergrrl, Inc., in the 1990s, and founded Webgrrls International, the first women’s Internet networking group that grew to over 100 chapters worldwide in its first year. Since then she has launched products and communities, written books, been a prolific public speaker and adviser in the worlds of politics, media, health care and more. She graciously took the time to answer my questions about entrepreneurship. Read more…
14
3 Things You Didn’t Know About Business Startups
Posted by Mitchell York under Franchising, Small Business Management

For people thinking of starting a business but hesitating because of the recession, you’re out of excuses: a new study by the Kauffman Foundation finds that about half the Fortune 500 and Inc. fastest-growing companies were founded during recessions.
The study has three main findings:
1. Recessions and bear markets, while they bring pain and often lead to short-term declines in business formation, do not appear to have a significantly negative impact on the formation and survival of new businesses.
2. Well over half of the companies on the 2009 Fortune 500 list and just under half of the 2008 Inc. 500 list began during a recession or bear market.
3. Job creation from startups is much less volatile and sensitive to downturns than job creation in the entire economy.
While the Inc. list is dominated by tech-oriented startups, the study notes there will be service innovations in fields as old-school as retail and food service. I can attest to that: read Dane Carlson’s Business Opportunities blog for a mind-bending look at what entrepreneurs are coming up with every day of the week in industries as traditional as house cleaning and deck-building.
Need more inspiration? Read Leah Grant’s blog (The New Business Mentor) and sign up for her newsletter. Check out Pam Slim’s recent book, Escape from Cubicle Nation. And if you’re considering a franchise, there’s a very good new book on that subject here.


